Today, we have the privilege of Interviewing Mikkel Olsen. He is a 20 years old entrepreneur. He is currently attending CBS (Copenhagen Business School). He is also the CEO of SMM-World, which he manages when he is not studying.
1. How did you get into what you do right now? Please tell us more about your journey?
It actually started a while back. I believe I was 13 when I first started doing social media marketing, which is quite a while back. Back then, I got all my orders from various forums that I was apart of, and I had been doing it on and off up until about 12 months ago when I founded SMM-World. You see, I did it all manually and wanted to automate many of the processes involved in the marketing to scale the number of orders I was able to complete at a time, which ended up with me founding my own company doing this. Through my website, I am also helping people increase their social media following, for example, Instagram.
2. What inspires you?
I like to create stuff – automate processes and make them more efficient. That is what makes me tick as a person and why I have chosen a path where I am learning to code projects of all sizes.
3. How are you using different social media channels/online marketing to market your work?
Well, I am using my own marketing, of course! Mainly on Youtube and Instagram, however.
4. What are the success strategies/secrets that helped you in your journey?
I like to learn. That seems a bit basic, but I do, so when I fiddle with things related to my business, I do it passionately, because I like what I do. I like to improve all the time, and that is probably one of the reasons why I will hopefully stay ahead of my competitors. Also, my industry probably has some of the worst customer experiences out there. So, I strive to really improve mine by actually delivering what I promise and provide the best support possible.
5. What keeps you going when things get tough?
Seeing traffic go down can be a tough one, especially if it is a large portion. It demotivates you and makes you question yourself. Did I do anything wrong? Why is this happening? And this is where, luckily, my strategy of always improving comes into play. Because, if it is going badly now for some reason, that means I can at least improve up until the previous point, and hopefully beyond.
6. How can people connect with you?
On Instagram, Youtube, our support system (Yes, I personally answer those).
7. Any message for our readers…
Always do what you are passionate about – It really makes it easier to cope with the difficult times in the process.
P.S. If you felt inspired after reading this Interview, request you to please share with your friends on social media because your friends might get inspired too!